Posts By: Ratan Jha

How To Improve Google Ads Impression Share? The Definitive Guide


Impression Share (IS) gives you a key insight into how your ads are doing in terms of your ads’ overall exposure. It answers the question – Are my ads showing up for the potential searches based on my current targeting and budget? To be precise, the question it answers is – What percentage of the… Read more »

Facebook Ads Help: Top 5 Facebook Ad Trends for 2019

Facebook Ads help

It’s not news to anyone that Facebook is the most popular social media platform out there. That means you’ve really got to do well when it comes to your Facebook advertising. Facebook ads have a lot of power since nearly 1.5 billion people visit the site every single day. That’s a lot of people who could be seeing… Read more »

Here’s Why You Need To Hire a PPC Consultant

PPC Consultant

Are you thinking about hiring a PPC consultant? If you are, you’re not alone. Plenty of businesses are using PPC consultants to convert leads online every day. But before you shell out the cash to hire one, you’ll need to know the benefits. Because you’ll have to spend money on the campaign itself, knowing why you need… Read more »

How to Write Click-Worthy Google Ad Copies

Google Ad Copies

Google ads reach 90% of internet users worldwide. Yes, you read that right. Isn’t that a commendable percentage? It shows the opportunity you have got as a business to market your products and services to your potential customers. But this fact is no more a secret. Every intelligent marketer knows it, as you do of course. It… Read more »